Why is digital marketing vital in particular from 2021?
Since after outbreak of the COVID-19 pandemic, our activities are severely disrupted. Therefore, a strong digital marketing campaign is needed to improve brand awareness, consumer engagement, and build consumer trust.
What is search engine marketing?
Search engine marketing (SEM) is basically getting in front of customers when potential customers are searching for your businesses, products and/or services. This is primarily done through paid advertising.
Another form of marketing is SEO (Search engine optimization). SEO is a process of making optimization over your website and content so that Google rank your website in search engine result page (SERP). By doing this, SEO increases your website’s organic ranking, traffics, and sales.
What are the must-have 5 Google Tools for your business?
Google My Business, Google Search Console, Google Adwords, Google Keyword Planner and Google Analytics.
How to utilise Facebook for your business marketing?
Marketing on Facebook (social media marketing) can help you efficiently reach all of the people who matter most to your business. Apart from creating quality content, you can advertise on Facebook to reach a wider audience, drive traffics, get more people to view your video and/or re-targeting strategy.
What are the best 5 Facebook Campaigns for your business?