Faqs
General Questions
We offer top notch web designing services combined with customised search marketing solutions for difference industries.
Please visit our website and fill up the enquiry form for a no-obligation discussion. We will arrange the discussion to know your exact design and programming requirements. Once we are clear of your job scope, we will provide you a detailed quotation with the scope included.
For a typical 10-page CMS (Content Management System) website, you will require to prepare these details:
- Sitemap and Content of each web page
- Logo of your company
- Questionnaire from our company. This questionnaire will allow us to better understand your desired look and feel.
We would prefer to dedicate time and resources to ensure our clients receive the best of our services rather than focus on putting our efforts in an unconfirmed engagement.
We provide our clients with a questionnaire, as well as a wide range of portfolio for them to get a good grasp of what they like. The client will also inform us their preferred colour theme for their website. Based on this input, we will assign the project to multiple designers who will then process the design independently. In this way, there is a friendly competition in producing good designs for our clients.
All our web projects come with a warranty after the website goes “live”. To understand the scope covered under warranty and the period, please refer to the quotation signed with our company. For most WordPress websites, our warranty period is 6 months. For most eCommerce and custom web development projects, our warranty period is 1 year.
We are open to partnerships on a case-to-case basis. Please submit your proposals to us via contact form.
Web projects
WordPress is the most popular CMS in the industry, powering over a quarter of the websites in the world. With a strong collaborative eco-system of developers and designers, it is the most future proof website solution.
Being the world most popular CMS, WordPress is highly attractive for cyber hackers. But that does not mean that the security implementation for WordPress websites are weak.
You will need a highly specialized WordPress developer like us to to properly develop a WordPress website and minimise the chances of being hacked or experience technical problems.
A standard customized WordPress website without special integrated functions normally costs around SGD$2,000 to $4,000 (can be more, depending on size of website). In the industry, there are definitely cheaper web designers or more expensive web agencies with fees that can go either direction.
This is a complex question. Generally, it is dependent on the skills and value the web designer is able to provide. A highly skilled web designer will demand a premium rate as that is his leverage on pricing. However, by understanding the market situation, it can be seen that the variation in price is largely dependent on the market positioning strategy of each individual company.
Typically a freelancer will also be able to maintain lower rates due to less overhead costs as compared to a professionally established business
All web project is completed with end-user training (1-2 hours) to empower you. We will ensure you and your team are capable of doing simple content updates and web maintenance, without reliance on the designers or developers.
The amount of time required for web development depends on the complexity and scope of the project. A simple website with a few pages and basic functionality (6-10 pages) could be developed within 4 to 8 weeks, while a more complex website with custom features and integrations may require a longer development timeline. Additionally, factors such as client feedback and revisions can impact the development timeline.
Ultimately, the development timeline should be discussed and agreed upon between the client and the web development team based on the specific needs and goals of the project.
Yes, we offer ongoing support and maintenance for websites. This includes updates to the website’s software, security measures, and general maintenance to ensure the website is running smoothly. We also offer website hosting services for clients who prefer to have their website hosted by us.
Search Engine Optimisation (SEO)
SEM (Search Engine Marketing) is an umbrella term that covers two disciplines: one is SEO or (Search Engine Optimisation) and the other is PPC or (Pay per Click). Think of it this way, SEO is used for your content, while PPC is used for your advertisements across the whole internet.
Onsite SEO is the process of making your website search-engine friendly. We improve specific factors on your website in a way that search engines would love and understand its structure and content. The more valuable information and data that search engines can obtain from it, the greater your chances of ranking higher on their search index.
Offsite SEO refers to the efforts we take to promote your website online but these efforts are not directly shown on your website. With Offsite SEO, we focus on increasing the authority of your domain by having other websites link back to yours. This will make Google recognise your website as a mogul in your industry.
One of the basic elements of SEO. Meta Tags are the title, description, and keywords of your content. It provides information about the website in the HTML of the document. This information is called “metadata”. Think of it as the selling point of your website, the first few yet crucial words that Google presents users.
Meta Title – It is like your web page’s headline. It has a big impact on your website’s optimisation for it to be recognised by search engines.
Meta description – It is the “Your business in a nutshell.” It might be your slogan or your business description but what is important is that it gives your users a snippet of what your website is all about in 160 characters. A summarised content about your page. Also, it plays a crucial part in your onsite SEO strategy as it shows the relevance of your page to their searched word.
Meta keywords – Keywords are the search terms people or the users use when they google what they need. This is what you would need to pounce on. Keywords are relevant to your website, including them throughout your website and strategically placing it in the content helps you top the Google searches better.
If your business has a website, the next logical thing that you should consider is making sure that this website is well-optimised. Not only would you get increased visibility for your brand and traffic, but you would also gain valuable data that will influence the design of your website and improve the user experience and conversion rates. It is also great for PR, by creating great content for your audience, you increase the likelihood of earning links from other websites.
SEO is not just about Google rankings alone. We are also helping you create it for users, for people. Content has been the most constantly talked about element in SEO. It’s always important because it is what makes people click and visit your site. People are always looking for information online. And it wouldn’t matter to Google if you have the prettiest website design and graphics; if you lack real content, people will just glaze over you and never come back.
In reality, these two are very different aspects. Individually, they have their own sets of advantages. But when utilised together, it can have a more amplified effect when it comes to your business’ performance.
Organic search results are the “natural” results found underneath the ads in the SERPs. They are natural in the sense that the search engine algorithm analysing all the pages across the web felt these pages contained the most relevant information for your search.
Paid search results are basically ads paid for by businesses in order to rise above the organic results in the fastest way possible. Marketers invest money into SEM (search engine marketing) in order to boost their website to (ideally) the first page when someone types an inquiry using specific keywords.
The difference between black hat and white hat SEO relates to the specific techniques used when trying to improve the search engine ranking of a website or web page. Black hat SEO refers to attempts to improve rankings in ways that are not approved by search engines and involve deception. They go against current search engine guidelines. White hat SEO refers to use of good practice methods to achieve high search engine rankings. They comply with search engine guidelines.
Why Phenomenon?
All completed websites come with a three (3) months warranty on bugs and online training to ensure you are able to manage the website content management system.
On time delivery is also our top priority when delivering projects. We currently achieve up to 90% on-time rate with our projects currently.
We always got a dedicated team like web designer, developer and especially a Project Manager assigned to your project.
Pricing & Billing
The general rule of thumb is we assess the complexity of the project and submit the estimate costing based on the campaign as a whole.
For a more accurate understanding of the payment term, please check on the Terms and Conditions in your quotation. For most of our web projects, an initial payment of 50% of the entire fees is required before we proceed with any meeting or design.
And the remaining payment of 50% is also due when we have completed the final design and programming. We remain supportive for our client’s work even after the final payment has been made, including support to launch the website and providing the warranty support after the website goes live.
Yes, but there is a surcharge of 4% for credit card payment. Please inform our accounts if you like to pay by credit card, and they will assist you with it.
Yes, we will generate the receipt once payment has been credited into our bank account.
Please inform our accounting team to extend the payment due date if you can’t make the payment on time. We will provide an extension up to 2 weeks without any late fees penalty.
Please note that we send out invoice according to the payment terms written in the quotation. In most cases, the payment terms is for client to pay the remaining balance when most of the web design and programming have been completed.
PHENOMENON has been around for more than a decade, and we value our clients trust. Even when final payment has been made, you can rely on us to support your website launch and maintenance, as there is a warranty period after your website is “live”.
We do not provide refunds once payment is made; either for the deposit or the full payment once your site is launched.
Open and honest communication regarding the build process of your site is essential. You are, in essence, building the site with us.
We do not build anything into your site unless it is approved by you first.
