WordPress powers some of the world’s most well-known brands with millions of page views per day, for example, Mashable, Nasa, Mozilla, Coca Cola, Wall Street Journal, and many more. Meaning, WordPress should be considered as a serious business website solution.
WordPress is not just the most popular CMS, it actually blows the competition out of the water. Usage statistics from W3Techs WordPress is used by 59.5% of all the websites that use a content management system (CMS). The second most used CMS, Joomla has a 5.9% market share. Closely followed by Drupal, with a 4.9% market share and Magento’s 2.8%.
You can start using WordPress as soon as you install it. There is no configuration required, aside from the customization you give your theme, as well as the plug-ins that suit your interest. Most of the things you are looking for coming with the installation, such as the integration of social media feeds, comments, etc.
Out of the box, WordPress is SEO friendly. Popular search engines, like Google and Bing, tend to rank websites that use WordPress higher than those that don’t. This is because the CMS framework makes it easy for the search engines’ spiders to crawl. In fact, Matt Cutts of Google personally endorsed WordPress in 2009.
The fact that WordPress is so adaptable cannot be taken for granted. WordPress is flexible enough to accommodate all needs through its extensions and plugins, whether you’re using the CMS for a small business website, personal blog, or an e-commerce website.
With the popularity of WordPress comes the interest of would-be hackers. Another reason why WordPress is so beloved is the security measures the developers take to preserve the trust of its users. The WordPress staff constantly update the CMS, along with the plug-ins that integrate with it. Of course, users should use caution and only download plugins from trusted sources, preferably while directly logged into WordPress itself.
You can make your WordPress theme look any way you want with a customized theme. You can use one of the many it provides, or buy one of the various premium themes developed by third parties. You can also add and extend certain features to make the website function and perform just the way you want.
Google is penalizing sites that aren’t mobile-friendly by ranking them lower on their result pages. With WordPress, you don’t have to overhaul your entire site to make it accessible on tablets and smartphones, since most themes are automatically responsive. WordPress also has an option for websites to be viewed in a “mobile view” for themes that aren’t responsive.
Another reason people love to use WordPress is because of its simplicity. The CMS is as user-friendly as it gets and very easy for newbies to learn. Not only that, but the platform is also very intuitive.
There are loads of help to be found online, a simple Google search for WordPress + the problem you’re facing is likely to pull up guides and tutorials to help you solve your problem. Even better, the forums they provide allow users to help each other out, creating a very interactive community.
Article adapted from digital.com