How to increase organic search traffic


To increase organic traffic and get more visits from search engines, you should follow proven white hat SEO practices.

SEO, or search engine optimization, is the process of optimizing your website so it will appear high on search engine result pages (SERPS).

There are more than 255 Google ranking factors, but the most important ones are:

Publish content that users want to read

It’s common for users to use a search engine to find information with a very specific intent.

It is your responsibility to fulfill their intent by providing them with the right kind of information.

To do that, you need to conduct keyword research and determine which keywords you should target with your content.

To rank organically in search engines, a page must target a specific keyword or topic.

A page targeting several keywords or no keywords at all is unlikely to receive organic traffic.


In your page title, include relevant keywords/search terms

One of the most important SEO factors is the page title. The title is used by search engines to determine what a page is about, and it is also shown in the search results.

A good page title includes search terms users will recognize and is interesting to encourage them to click on it and visit your site.

Create easy to use websites

Usability is both a direct and indirect SEO factor. Websites need to load quickly, be mobile-friendly, and be free of technical SEO errors.

Your chances of getting organic traffic from any search engine will be reduced if you fail to do so.


Lessons Learned

How does organic traffic work?

‘Organic traffic‘ refers to visits to a website that come from organic search results and not from paid ads.

What is the importance of organic traffic?

It is important to have organic traffic because it isSearch engine users visiting your website from organic results have a very specific intent, and if you can give them  them with a solution or answer to their question, they are more likely to convert.

What is the difference between organic and paid search traffic?

The main difference between organic search traffic and paid search traffic is that organic traffic is free, whereas paid search traffic costs moneWhen you pay for paid traffic, you pay the search engine every time someone clicks on your ad (Pay Per Click) gs and visits your website.